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Conference & Seminar

FMM Marketing & Branding Conference 2016 on "Mobile Marketing for Gen-Y Consumers"
The 8th FMM Marketing & Branding Conference is organised to provide the following benefits to participants:
• Understand Gen-Y’s preferences for brand attributes, marketing mix and their mobile usage & attitude;
• Learn best practices in segmenting mobile users, in enhancing your database and in building effective mobile marketing campaigns;
• Gain insights into mobile technologies that enrich the consumer experience; and
• Network with industry leaders and mobile marketers.

Fee is claimable from HRDF SBL Scheme.
Early bird rate is available until July 22, 2016.
Date : August 09, 2016
Time : 08:00 AM - 04:45 PM
Venue : Petaling Jaya - The Royale Chulan Damansara Hotel, Selangor
Country : Malaysia

Please download the programme.

Who Should Attend

  • Chief Executive Officers, Managing Directors
  • General Managers
  • Marketing / Brand / Product / Marketing Communication  Managers and Executives
  • Business Development / Sales Managers and Executives
  • Social Media / IT Managers and Executives
Participation Fees
For details on participation fees, please download the registration form.

- RM159 discount is available for EARLY BIRDS until July 22, 2016.
- Participation fee is claimable from HRDF SBL Scheme.
- Fees are inclusive of 6% GST.
- Member's rate applies to Malaysian government officials.
- All fees are inclusive of course materials, lunch and refreshments.
- Conference materials are available for sale at half price of full registration fee after August 9, 2016.

Enquiries & Registration
Contact:   Ms. Sandy / Ms. Kwai Kaun
Email: /
Tel:          03-6286 7200
Fax:         03-6274 1266 / 7288

Two methods to register participants

  1. Email or fax completed registration form to FMM.  Please download the registration form, or
  2. Register online by clicking the button "REGISTER NOW" which is located at the bottom of this event website.  You will need to complete all the steps of the online registration to receive an automated Event Order/confirmation via email.

Exhibition & Sponsorship
FMM Marketing & Branding Conference 2016 offers opportunities to promote your products or services to approximately 120 - 150 participants from 100 companies. 

For more information, please download the exhibition and sponsorship packages.

Venue Information
The Royale Chulan Damansara Hotel
2, Jalan PJU 7/3, Mutiara Damansara, 47810 Petaling Jaya, Selangor
Tel:          03-7959 9000
Fax:         03-7959 9111

Location map of The Royale Chulan Damansara Hotel, Petaling Jaya

For accommodation at The Royale Chulan Damansara Hotel, please fax or email the completed hotel room booking form to

You may also consider accommodation at the following hotels.  Please liaise with the selected hotel directly:
- The Royale Bintang
- The Curve Hotel
- One World Hotel
- Eastin Hotel
- Hilton Petaling Jaya
- Armada Hotel

  Early Bird (Per Participant) Registration Fee (Per Participant)
No. of ParticipantsMemberNon MemberMemberNon Member
1 RM 636.00 RM 795.00 RM 795.00 RM 954.00
3 RM 636.00 RM 795.00 RM 715.50 RM 858.60
Registration Deadline: August 09, 2016
  • Download Programme / Brochure
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